FASHION BECAME OUR PASSION
It is an age of fashion. The fascination of fashion is very strong in our cities. New generation runs after fashion. The old and the young know well the importance of fashion. Everybody wants to be smart and up to date. Women follow fashion blindly. Radio, T.V and news papers are responsible for this entire race in the field of fashion. And now days the billboards are playing a vital role to flourish the fashion industry. In last two decades this industry has changed the lifestyle of the people around the globe. The advertisements have captured the attention of all kind of people. Even the middle and lower class of people are also attracted through advertisements. Now almost everyone is the victim of fashion. The garments and cosmetics industries and their attractive commercial advertisements have played a leading role to spread it around the world. In this way a lot of money is wasted on fashion. Wears, powders, perfumes, fabrics, footwear, furniture, fast food and video films have become the fashion of the day. However some activities like watching movies is a good way to spend some of our free time but it should be in limits. In spite of being lower class people they are ready to buy expensive products which would make them prominent from others in the society. They are ready to pay only to look attractive to others. Children have left healthy activities like playing outdoor games and found its substitute like video games which is not only destroying their physical health but also their mental level. Marketers have created markets according to the gender, ages, religions and nations. They have make segments to target the people according to these categories. These industries are playing their role to generate revenues from exports and to maintain foreign reserves in any a country. Saudi Arabia is the largest importer of the cosmetics products in the world. France is famous for its perfumes. This country has produced many great perfumers for the world. Sub continent is famous for their best fabric in the world. So every country has its part in the development on the fashion industry. Now every industry is linked directly or indirectly through this industry. If we are not working for a fashion industry means we are not directly engage with this industry but somewhere we are engage to this industry indirectly i.e. we are buying their products like perfumes, wears, households etc. Even these days electronics products are being made by keep in mind the lifestyle of the people. Everyone wants to have access to everything and everyone i.e. to keep in touch with people anywhere anytime whenever and wherever he wants. So keeping in mind this thing the modern engineers are working to meet the latest requirement of the changing world and introducing the devices like cell phones, tablets, laptops etc. Now this industry has become a sub category of the fashion industry as it has become a part of fashion to keep a latest cell phone in the pocket, a modern laptop, a HD LCD in the sitting groom and to show off his colleagues, friends and the people around him. So these days it’s become hard to escape out the range of fashion. So it would not be wrong if we say that fashion has come our passion.
All Right Reserved ©Copywrite 2011 by Shaheryar Habib
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